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FAIRTEX MUAYTHAI SCHOOL
Transforming Muay Thai from Local Rings to a Global Education Standard
The story of Mr. Ponlawat Arkaranoruxsa, a new-generation executive and recipient of the “National Honorary Person Award 2025”, is more than just a tale of personal success. It is the story of a man who dared to redefine how an entire society views Muay Thai.
In a world where nations use Soft Power to elevate their cultural identity, Thailand’s greatest cultural heritage—Muay Thai—still needs champions to prove that:
“Muay Thai is not just a sport… it is a profession, a future, and the pride of the Thai people.”
One such champion is Mr. Ponlawat, Director of Fairtex Muaythai School, who has been working tirelessly to integrate Muay Thai into modern education with international standards. His dedication earned him national recognition from the Ministry of Education and the Distance Learning Promotion Society (Thailand) as a National Honorary Person 2025.
This is not just a story about an award.
This is a story about transforming a nation’s mindset.
From Old Perceptions to a Vision of “Elevating the Value of Thai Muay Thai Practitioners”
Mr. Ponlawat recalls the beginning of his mission with honesty.
Despite Muay Thai’s global popularity, Thai society still carries outdated perceptions:
Fighters often come from underprivileged backgrounds
Limited access to quality education
Unstable career path
High risk and low recognition
“These perceptions hold Muay Thai back,” he said.
And that was the turning point—he decided to prove that Muay Thai can be a respected, stable, and well-paid profession.
To change society’s belief, he needed a model.
Fairtex Muaythai School became that model.
A Journey Built Alone — “The Private Sector Must Build Everything from Zero”
Behind today’s success are years of hard work without government support.
One of the greatest challenges was creating the first-ever official Muay Thai academic curriculum in Thailand.
Mr. Ponlawat personally developed every part of the curriculum:
Learning structure
Skills standards
Assessment systems
Cultural and historical modules
Athlete ethics and discipline
Career development pathways
Every chapter, every unit—built from his real experience.
The curriculum was eventually approved by the Ministry of Education.
“Tiring, yes. But incredibly rewarding. This is a milestone for the whole Muay Thai industry.”
From Local Heritage to Global Soft Power
Fairtex Muaythai School teaches more than fighting techniques—it teaches the soul of Thai culture:
Wai Kru rituals
Mae Mai Muay Thai
Historical context
Sportsmanship and ethics
Cultural preservation
Students gain not only athletic skills but also a deep understanding of Thai identity.
Many have become cultural ambassadors on global stages.
The school is now recognized as one of the best Muay Thai education models in Asia.
Opening Doors for Underprivileged Youth
A core mission of the school is to uplift youth with talent but limited opportunity.
Children from rural provinces come to Fairtex and gain:
Training with national-level professional coaches
A standardized academic curriculum
Real competition experience
Worldwide livestream platforms
Income to support their families
Many who once struggled financially are now international Muay Thai professionals.
Expansion Nationwide — and Global Ambitions Within 3–5 Years
Fairtex Muaythai School is preparing to expand across Thailand and into international markets to support the global rise of Muay Thai.
The school operates a professional fight arena with worldwide broadcasts, enabling students to gain recognition and sustainable income.
Mr. Ponlawat’s vision is firm:
“Muay Thai will not remain just a cultural sport.
It will become a world-class profession for Thai people.”
The Award — A Motivation and a Proof
Winning the National Honorary Person Award 2025 is more than personal pride.
It represents recognition for the entire Muay Thai community.
It declares that:
Muay Thai is valuable
Muay Thai is sustainable
Muay Thai is national Soft Power
Thailand now has a formal education framework for Muay Thai
“This award is not mine alone.
It belongs to every trainer, every child, and every believer in Muay Thai.
Together, we will elevate Muay Thai for the world to see.”
Muay Thai on a New Path — A Path That Builds Real Futures
Fairtex Muaythai School is redefining Thai sports education.
It is not just a school.
Not just a ring.
It is an institution building the foundation for Muay Thai as a global profession and a proud Thai identity.
And this is the story of a leader with vision, dedication, and unwavering commitment to uplifting the entire Muay Thai ecosystem.
